Privacy Policy for Coral Bloom

Coral Bloom, operating from the United Kingdom, is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our site, use our floral services, or interact with us. Your trust is paramount, and we handle your personal data with the utmost care and in compliance with applicable data protection laws, including the General Data Protection Regulation (GDPR).

Information We Collect

We collect various types of information to provide and improve our floral services to you.

• Personal Identification Information: This includes your name, address (for delivery and billing), contact number, and email address, which you provide when placing an order for fresh flower arrangements, bespoke nautical-themed bouquets, wedding floral designs, or corporate floral services.
• Recipient Information: When you send flowers to another person, we collect their name, address, and contact number to facilitate local flower delivery.
• Transaction Data: Details about the products or services you have purchased from us. Payment information (such as credit card details) is processed securely by third-party payment gateways; we do not store sensitive payment details on our servers.
• Communication Data: Records of your correspondence with us, such as inquiries made through our site, email, or telephone.
• Technical Data: Information about your device and how you interact with our site, including IP address, browser type, operating system, and browsing patterns. This helps us improve our online platform.
• Marketing and Communications Data: Your preferences in receiving marketing from us and our third parties and your communication preferences.

How We Use Your Information

We use the information we collect for various purposes, primarily to fulfil our commitment to providing exceptional floral services.

• To Process Orders and Deliver Services: Fulfilling your orders for fresh flower arrangements, bespoke nautical-themed bouquets, wedding florals, and corporate services, including local flower delivery.
• Customer Service: Responding to your inquiries, requests, and providing support.
• Marketing and Promotions: With your consent, sending you information about new collections, special offers, and events related to our floral services. You can opt-out at any time.
• Website Improvement: Analyzing how our online platform is used to enhance user experience, optimize site navigation, and showcase our floral arrangements more effectively.
• Legal Compliance: Complying with legal obligations, resolving disputes, and enforcing our agreements.

How We Share Your Information

We may share your data with trusted third parties under specific circumstances, always ensuring adequate data protection.

• Service Providers: We use third-party service providers for payment processing, delivery services, website analytics, and IT support. These providers are obligated to protect your information and use it only for the purposes for which we disclose it to them.
• Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
• Business Transfers: If Coral Bloom is involved in a merger, acquisition, or asset sale, your personal data may be transferred as a business asset.

Your Data Protection Rights (GDPR)

Under the GDPR, you have several important rights regarding your personal data:

• The right to be informed: About how your personal data is collected and used.
• The right of access: To request copies of your personal data.
• The right to rectification: To request that we correct any information you believe is inaccurate or incomplete.
• The right to erasure: To request that we erase your personal data, under certain conditions.
• The right to restrict processing: To request that we restrict the processing of your personal data, under certain conditions.
• The right to object to processing: To object to our processing of your personal data, under certain conditions.
• The right to data portability: To request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.

To exercise any of these rights, please contact us using the details provided below.

Data Security

We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, disclosure, alteration, or destruction. We regularly review our security procedures to consider new technologies and methods. Despite our efforts, no security system is impenetrable, and we cannot guarantee 100% security of your data.

Retention of Data

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. When we no longer need your data, we will securely dispose of it.

Cookies

Our site uses cookies to enhance your browsing experience, analyze site usage, and support our marketing efforts. You have the option to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Changes to This Privacy Policy

Coral Bloom may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. We encourage you to review this Privacy Policy periodically for any changes.

Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at: